This is a beauty blog for wise, grown up women, for those of us who feel overwhelmed, confused and frustrated by the cosmetics industry and its millions of products.  That's us, the otherwise sophisticated women who are continuously misled by magazines, websites, and blogs that promote make-up and skin care products and wax poetic about their magical properties.

We’re supposed to be wiser when we get older.  But I’ve met plenty of well-educated and worldly women who still think that La Mer will turn them into Jennifer Lopez.  That whatever blush is used by another unreasonably good looking and well-lit celebrity will do the trick because a magazine article assures it works “on everybody.”  It doesn’t, but you’ll probably buy it anyway.

So herein are bits of beauty wisdom for you, some sage advice from someone your age with nothing to sell you.  My guiding principles:

1. The relentless pursuit of anti-aging is irrational, futile and really tiring.

2. If there were such a thing as a “best” cosmetic, we’d all be using it and the multi-billion dollar industry of beauty as we know it would collapse.

3. Without a lot of fuss, make-up can help you look as good as you are wise.

Disclaimer

I am not a dermatologist or a magician.