A few years ago I started writing a book about make-up for grown women. Titled … what should I call it? Make-up for Mature Women ™, like my workshop? No – too literal, and not inviting to 30-somethings who could benefit from the content. Fabulously Glamorous Ageless Beauty at any Age? You’re wiser than that.
It occurred to me that I should do a blog instead, a way more modern approach that would allow me to share spontaneously and keep current with my audience. Plus I wouldn’t have to find a publisher, leaving me time for maintaining my self-respect.
I present to you the Beauty Sageist blog. I’m writing for wise women who want to use make-up as a tool, not a toy, and who are tired of being confused, and, quite frankly, nagged by the beauty industry to “fight” aging.
I’ll blog on using make-up strategically, and about products that are either blog-worthy or that you need to be warned about (like a blush with a racy name that supposedly works for everybody and might be sold by a brand name that rhymes with “CARS”).
I’ll also share my favorite resources for researching products and product claims. Occasionally, I’ll post unretouched makeovers of real women. I will never use the word “flawless” unless I’m being sarcastic.
I would love to hear your suggestions, questions and requests for post topics.
Less hope, more wisdom.